Craft beer has taken over taps across America — sales are up 18% according to the Brewers Association — but now consumers can learn all about the different types of popular craft brews on the market at the new San Francisco Craft Beer Festival at Fort Mason’s Herbst Pavilion on Saturday, October 18.
The newest craft beer festival in the city will have 75 breweries on tap serving 150 varieties of craft beers with experts offering educational tips on the hottest trend in adult beverages.
“Our craft beer festival model is different than other festivals,” said Ken Tesler, festival producer and founder of the Hand Crafted Tasting Co. “One unique feature is the Craft Concierge Center, a craft-beer focused information center staffed by regional craft beer experts. San Francisco is a sophisticated audience who we feel will appreciate our educational initiatives in addition to sampling the latest offerings from these master brewers.”
The Fall Harvest-themed festival offers two sessions, one in the afternoon and one in the evening, and showcases fall craft beer releases from 75 of America’s best craft breweries with a special focus on breweries from San Francisco and the Pacific Northwest.
Unlimited two ounce tastings of approximately 150 craft beers will be available on the main floor. There will also be food for purchase by leading artisanal restaurants and food trucks selected specifically to highlight the festival’s fall craft beer releases.
Breweries will each serve two selections. Highlights include Anchor Brewing’s Zymaster No. 6; New Belgium’s Pale Ale (with Odell); Calicraft Brewing Co.’s Chez Panisse; Anderson Valley’s Pumpkin Seasonals; Knee Deep Brewing Co.’s Hoptologist; Ninkasi Brewing Oatis Oatmeal Stout; Speakeasy’s Butchertown Black IPA; Drake’s Bourbon Barrel Drakonic; Simpleton Craft’s First Rye; Lost Coast’s 25th Anniversary Beer; and Stone’s Xocoveza Mocha Stout and 18th Anniversary Ale.
The Craft Concierge Center will be staffed by regional craft beer experts to answer any questions that cannot be answered at the taps. Experts include Kelsey Williams, Certified Cicerone and Marketing Director for Drake’s Brewing Company; Mario Rubio from BrewedForThought.com; Gail Ann Williams and Steve Shapiro from BeerByBART.comand the San Francisco Beer News column in Celebrator Beer News; Paige Reilly from Golden Road Brewing; and Ken Weaver, Editor In Chief of RateBeer Weekly and author of The Northern California Craft Beer Guide.
Williams will lead a seminar on Sour Beers while Weaver will lead a seminar called the “Future of Craft Beer.” Both seminars will host a tasting of three beers to further illustrate key points in the discussions.
Intimate, 50-person, first-come-first-serve seminars will also be held throughout each session.
VIP ticketholders can enter Herbst Pavilion one hour prior to the general admission and will have early access to the beers, brewers and food during the first hour.
Tickets are on sale now at www.SFCraftBeerFest.com.
San Francisco Craft Beer Festival
New craft beer festival featuring 75 brewers offering unlimited 2 oz. tastings of 150 varieties of local and national craft beers plus free seminars and educational tips from craft beer experts at the Craft Concierge Information Center
Fort Mason’s Herbst Pavilion
2 Marina Blvd
San Francisco, CA 94123
Saturday, October 18, 2014
Two sessions: 2:00 pm-4:30 pm; 7:00 pm-9:30 pm
$49-$125, VIP packages available
Ages 21 and over.
Lindsay Taub is an LA-based writer/editor who covers travel, lifestyle, culture, music/arts, food, wellness, and more. She calls Los Angeles home when she's there, but prefers to leave the city for the mountains and open spaces as often as possible. She loves cooking, gardening, live music, hiking with her three rescue dogs, and rustic luxury. Follow her on instagram/twitter @lindsaytaub and follow the Pacific Punch @ThePacificPunch or email firstname.lastname@example.org. Learn more at www.lindsaytaub.com and www.voyagevixens.com .***